


Objetive
Our work at Palmeral de Madaria consisted of encouraging traffic in relation to specific keywords adapted to the development of certain content. The target audience at Palmeral de Madaria, like other accommodations of this type, plans its trips by gathering information about the destination and the characteristics of the accommodation. We are looking for traffic with needs aligned with the product/service that can be provided by the accommodation.
Descriptions in the actions
Through a consensual keyword planning process, the most sensitive keywords are sought and content is developed to meet the needs of potential searches. The content is optimized under parameters sensitive to its positioning and developed by a professional team of content writers who seek to position the content along with the positioning that the website is already achieving.