Segmented Traffic Qualification: Pullmantur

Client
Pullmantur
Actions
Traffic Qualification
Categories
Marketing Strategy
Date
2017

Objetive

The Project with Pullmantur seeks to qualify the traffic of the different fundraising actions carried out with different suppliers. Design of Landings segmented by target audiences and management of its traffic qualification tool are the objectives and functions performed with this client.

Description of the actions

Through continuous monitoring with the customer and with the different Marketing departments of Pullmantur, we are dedicated to design and optimize the landings to capture the most qualified leads. Through automated marketing, we direct the best identified leads to the different Pullmantur commercial closing departments.

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