Identification of traveler typologies

Having the ability to identify typical travelers can help improve the results and reduce the costs of our recruitment strategy. It is necessary that from our accommodation we adapt our product to certain profiles of travelers, those to whom we consider the most profitable and that best adapt to the characteristics of our accommodation.

From Asiri Marketing we propose a preliminary study on which to manage all possible commercial, marketing or even Revenue Management strategies. There is no better way to distribute a product than knowing what the traveler’s needs are and being able to adapt the product so that it has the most positive experience possible.